Trade Marketing Manager

• Be responsible for the development of trade plans and collaborating with regional sales managers and distributor sales-force to implement trade plans in order to achieve sales objectives, the market shares objectives, company’s objectives and goals.
• Influence company strategies and business plans through market expertise and competitive assessment.
• Develop and align the full year trade marketing plan; quarterly review and update.
• Develop and implement the trade plan including display, sampling, activation and promotions to meet and exceed company expectation in distribution, visibility and sales.
• Develop POSM in order to deliver distribution and visibility objectives.
• Execute new-launch and re-launch campaigns in MT & GT channels.
• Manage trade budgets and allocations; ensures no overspending occurs.
• Develop and align smart KPI’s to measure the successful of trade marketing programs; sets up the system to track the KPI’s and the implementation progress of trade programs by day/ week/ month at very basic level.
• Monitor and evaluate entire trade activities, new-launch/re- launches; evaluates both planning and executing.
• Lead volume forecast in sales department and align multifunctional resources to deliver numbers. Responsible for communicating volume forecasts.
• Initiate new ideas and projects that lead to improving the mechanics, POSM’s in order to improve effectiveness of trade programs and efficiency of investment.


LOCATION: District 1

• Educational Qualifications:
- BA degree in business schools
• Working Experience:
- 5-year- experience (+/-3 years) in FMCG environment; ideally in-depth knowledge in sales operation, business development.
• Skills and Knowledge:
- Strong planning skill, sales knowledge, sales forecast and sales analysis.
- Project management, Portfolio management.
- Customer and sales data management.
- Working effectively with others.
- Dynamic public presentation, Negotiation, Problem solving.
- Experience with sales and management software
- Proficient in Microsoft Office
- Good skills in both writing and oral communication.
- Good command of English
• Personality and Qualities:
- Willing and interesting to build and grow in small organization.
- Energetic, organized, dynamic, pro-active, self-driven, result and solution oriented.
- Responsible, high degree of integrity and commitment toward assigned tasks.
- Teamwork, team spirit, effective team player with strong interpersonal, communication.

- Under company's policy

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