Strategic Marketing Senior Analyst - Casino

To be the dedicated associate responsible for managing all aspects of the Casino Marketing Analytical programmes.
Responsible for the creation, deployment and on-going management of the company’s data.
Develops and implements databases, data collection systems, data analytics and other strategies that optimize statistical efficiency and quality.
Develops records management processes and policies; gathers, understands, and documents detailed business requirements using appropriate tools and techniques.
Establish and maintains automated data processes.
Identifies, evaluates and implements external services and tools to support data validation and cleansing.
Monitors and audits data quality.
Produces and tracks key performance indicators by developing and supporting reporting processes.
Liaises with internal and external clients to fully understand the data requirements.
Creates, interprets, and analyses raw data from a variety of sources into meaningful reports and presentations for the end client.
Prepares reports, data dashboards, graphs and visualizations using business analytics reporting tools to interpret trends.
Works closely with database programmers and application developers to consult and support for software development from a data analyst’s view.
Ensures strict adherence to the company’s Data Security and Privacy Policy through rigorous compliance to all Regulatory and Internal Controls via the adoption of Best Practice Strategies, standards, policies and procedures for such.
Clearly communicates programs/services to necessary associates, seeks their support and keeps them informed of changes that may impact the business.
Keeps track of existing products/services and/or progress on new initiatives.
Must be knowledgeable of all events/promotions/etc. on property and in market.
Stays up to date with the latest developments in both the local market and industry.
Identifies ways to increase efficiencies and to improve products or services.
Other duties as assigned

Minimum Bachelor’s degree in Math, Economics, Computer Science, IT Management or Statistics
Strong knowledge & experience with Database (SQL), programming and statistical packages (R, excel), ETL processes, Business Analysis and CDW applications
Knowledge of Business Intelligence software (Tableau, Power BI, etc.) strongly advantageous
Practical experience with statistic modeling, data mining, segmentation techniques, and database design & development.
Demonstrated experience with standard software applications, including MS Office, Windows, and other data security peripherals.
Three or more years’ related experience or equivalent combination thereof
Must have a track record of excellent customer service, a great work ethic, and a desire to help guests to have the best experience possible.

- Monthly service charge
- Monthly award for the employee of the month
- Employee shuttle bus provided.

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