Senior Marketing Manager
Mức lương: Thỏa thuận
Đã hết hạn nộp hồ sơ - 113 lượt xem
Ngày cập nhật: 20/02/2020
Thông Tin Tuyển Dụng
Hình thức làm việc: Toàn thời gian
Chức vụ: Trưởng nhóm
Ngành nghề: Quản lý điều hành, Marketing/Quảng cáo, Khách sạn/Nhà hàng
Mô tả công việc
* JOB SUMMARY
Senior Marketing Manager is responsible for defining brands & products portfolio and positioning, building up all the marketing and trade marketing campaign in order to make consumers more aware of and in love with the brand, buy more things , more frequently, and at higher prices
* JOB FUNCTION
1. Define and communicate brands & products portfolio and positioning
2. Build up, manage and execute Marketing campaign & plan
3. Other tasks as assigned by line manager
* JOB DESCRIPTION
1. Define and communicate brands/ products portfolio & positioning to increase customer awareness
• Work with Collection and Retail teams to define product portfolio and strategy:
+ Determine product type, collection composition, value or volume driven products…
+ Determine core target customers
+ Determine role of different kind of products: permanent, seasonal…
• Collaborate with Collection, Art design, Development & Sourcing and Purchasing teams to define brand positioning, in terms of:
+ Product concept: product name/ features/ benefits
+ Product performance: product attribute/ quality
+ Packaging
+ Price
+ Place: location & coverage
+ Customers experience and the brand messages to customers
2. Build up, manage and execute all the marketing campaign
• Suggest yearly/ occasional Marketing plan
• Supervise and monitor internal teams as well as marketing/ communication agencies to implement the plan within allocated budget, on both traditional and digital channels.
• Ensure effective, branded marketing communications, including the company website, print communication, and advertising.
• Make marketing budget quarterly and annually and ensure marketing activities are within the allocated budget
3. Other tasks as assigned by line manager
Senior Marketing Manager is responsible for defining brands & products portfolio and positioning, building up all the marketing and trade marketing campaign in order to make consumers more aware of and in love with the brand, buy more things , more frequently, and at higher prices
* JOB FUNCTION
1. Define and communicate brands & products portfolio and positioning
2. Build up, manage and execute Marketing campaign & plan
3. Other tasks as assigned by line manager
* JOB DESCRIPTION
1. Define and communicate brands/ products portfolio & positioning to increase customer awareness
• Work with Collection and Retail teams to define product portfolio and strategy:
+ Determine product type, collection composition, value or volume driven products…
+ Determine core target customers
+ Determine role of different kind of products: permanent, seasonal…
• Collaborate with Collection, Art design, Development & Sourcing and Purchasing teams to define brand positioning, in terms of:
+ Product concept: product name/ features/ benefits
+ Product performance: product attribute/ quality
+ Packaging
+ Price
+ Place: location & coverage
+ Customers experience and the brand messages to customers
2. Build up, manage and execute all the marketing campaign
• Suggest yearly/ occasional Marketing plan
• Supervise and monitor internal teams as well as marketing/ communication agencies to implement the plan within allocated budget, on both traditional and digital channels.
• Ensure effective, branded marketing communications, including the company website, print communication, and advertising.
• Make marketing budget quarterly and annually and ensure marketing activities are within the allocated budget
3. Other tasks as assigned by line manager
Yêu cầu ứng viên
* Education: At least a bachelor degree
* Major: Marketing, PR, Communication, Sales, Economics, Business Administration,…
* Knowledge:
- High- end product market
- Experience in building marketing strategies in all aspects (branding, products, distribution,…)
- Deep understanding of modern marketing trend
* Skills:
- Excellent communication and presentation skills, both verbal and in writing
- Analysis skill
- Leadership skill
- Computer skill
* Competences/ Attitude:
- Creativity
- Detail-oriented and able to work under deadline
- Motivation
- Teamwork
- Result - oriented
* Experience: At least 3 years’ experience in manager position
* Major: Marketing, PR, Communication, Sales, Economics, Business Administration,…
* Knowledge:
- High- end product market
- Experience in building marketing strategies in all aspects (branding, products, distribution,…)
- Deep understanding of modern marketing trend
* Skills:
- Excellent communication and presentation skills, both verbal and in writing
- Analysis skill
- Leadership skill
- Computer skill
* Competences/ Attitude:
- Creativity
- Detail-oriented and able to work under deadline
- Motivation
- Teamwork
- Result - oriented
* Experience: At least 3 years’ experience in manager position
Quyền lợi được hưởng
- Competitive salary and bonus
- Social insurance, health insurance, unemployment insurance according to Labor Laws
- Professional, dynamic working environment
- Social insurance, health insurance, unemployment insurance according to Labor Laws
- Professional, dynamic working environment
Cách thức ứng tuyển
Hồ sơ theo yêu cầu của nhà tuyển dụng khi liên hệ trực tiếp
Giới thiệu về công ty
CÔNG TY TNHH HANOIA
No. 43 Nguyen Thuong Hien street, Hai Ba Trung district, Hanoi
Người liên hệ: Phòng HCNS
No. 43 Nguyen Thuong Hien street, Hai Ba Trung district, Hanoi
Người liên hệ: Phòng HCNS
Hanoia was first established in 1997 in Binh Duong Province, near Saigon, in the historical lacquer village since the 14th century. Reigniting ancient techniques, the small team of craftsmen, together with a team of foreign designers, initially designed a trendy lacquered wood sandal for fashionista which became a large success ...Chi tiết
Hanoia was first established in 1997 in Binh Duong Province, near Saigon, in the historical lacquer village since the 14th century. Reigniting ancient techniques, the small team of craftsmen, together with a team of foreign designers, initially designed a trendy lacquered wood sandal for fashionista which became a large success in Europe for 3 seasons. In 2002, the team moved on to producing high-end accessory jewelry for some famous luxury houses in Europe and this cooperation still continues. Thriving on its unique know-how for quality lacquer and its sophisticated design featuring East meets West, Hanoia is now developing its own branded collections and looking at niche markets such as high-end souvenirs, trendy jewelry, luxury decorative objects and corporate gifts. With its two workshops in the North and in the South, Hanoia is recognized as one of the largest lacquer manufacturers in Vietnam conforming to the European REACH certificate of compliance (Registration, Evaluation, Authorization and Restriction of Chemicals). Ẩn chi tiết
Bạn đang xem tin việc làm Senior Marketing Manager trong ngành được tuyển dụng tại bởi CÔNG TY TNHH HANOIA. CÔNG TY TNHH HANOIA đang cần tuyển 0 người nhân sự với hình thức làm việc: Toàn thời gian cố định. Yêu cầu kinh nghiệm Không yêu cầu. Website tìm việc làm timviec24h.vn cập nhật tin Senior Marketing Manager cách đây lúc 20/03/2020 00:00:00. Người tìm việc lưu ý không nên đặt tiền cọc khi xin việc . Chúng tôi luôn cố gắng đưa tin tức tuyển dụng nhanh và chính xác nhất cho bạn.
CÔNG TY TNHH HANOIA
Địa chỉ: No. 43 Nguyen Thuong Hien street, Hai Ba Trung district, Hanoi
Quy mô: Đang cập nhật
Việc làm tương tự
Senior Marketing Manager
Mức lương: Thỏa thuận | Hạn nộp hồ sơ: Đã hết hạn nộp hồ sơ