Senior Brand Manager
Mức lương: Thỏa thuận
Đã hết hạn nộp hồ sơ - 164 lượt xem
Ngày cập nhật: 20/12/2019
Thông Tin Tuyển Dụng
Hình thức làm việc: Toàn thời gian
Chức vụ: Nhân viên
Ngành nghề: Tổ chức sự kiện/Quà tặng, Marketing/Quảng cáo
Mô tả công việc
• Develop consumer and ethical strategy digital marketing strong for the brand with brand lead, brainstorm new and creative ways to better engage with consumers. Develop brand digital marketing plan.
• Lead brand digital campaign. Manage external agencies on creative, production, and deployment ensuring quality delivery and timely execution
• Manage agencies to develop and deploy always on digital content to build brand WOM, maintain brand social media presence. Manage brand site, social media page, and EC pages for optimal consumer experience.
• Develop and deploy consumer journey and insight based automated marketing campaigns via Saleforce.com. Collaborate with CRM to convert lead into purchase and retention
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Keep abreast of the market dynamics, competition, products, and current research. Identify trends and insights, and optimize spend and performance based on the insights
• Prepare budgets, reports and forecasts in a timely manner
• Ensure marketing activities comply with relevant Acts, legal demands, ethical standards and Corporate Business and Safety procedures
• Review complaints and suggestions relating to assigned products and develop action plans to address them.
• Support Business Excellence recertification and sustain business excellence standards
• Effectively communicate with cross-functional teams, upwards and downwards
• Lead brand digital campaign. Manage external agencies on creative, production, and deployment ensuring quality delivery and timely execution
• Manage agencies to develop and deploy always on digital content to build brand WOM, maintain brand social media presence. Manage brand site, social media page, and EC pages for optimal consumer experience.
• Develop and deploy consumer journey and insight based automated marketing campaigns via Saleforce.com. Collaborate with CRM to convert lead into purchase and retention
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Keep abreast of the market dynamics, competition, products, and current research. Identify trends and insights, and optimize spend and performance based on the insights
• Prepare budgets, reports and forecasts in a timely manner
• Ensure marketing activities comply with relevant Acts, legal demands, ethical standards and Corporate Business and Safety procedures
• Review complaints and suggestions relating to assigned products and develop action plans to address them.
• Support Business Excellence recertification and sustain business excellence standards
• Effectively communicate with cross-functional teams, upwards and downwards
Yêu cầu ứng viên
Work Experience:
• Minimum 3-4 years related digital marketing experience in FMCG/Technology/Health Care industry or digital agencies serving these industries
• Prefer background FMCG
Core Skill Requirement
• Proficient in verbal and written communication in Vietnamese and English
• Experience with saleforce.com an asset; experience with customer loyalty program is a plus
Core Trait/Behavior Requirement:
• A self-driven team player who possesses strong business acumen and interpersonal skills
• Possess good organization, planning, problem analysis and problem-solving skills
Minimum Education Requirement
• University/post-University Degree in Marketing/Business Administration
• Minimum 3-4 years related digital marketing experience in FMCG/Technology/Health Care industry or digital agencies serving these industries
• Prefer background FMCG
Core Skill Requirement
• Proficient in verbal and written communication in Vietnamese and English
• Experience with saleforce.com an asset; experience with customer loyalty program is a plus
Core Trait/Behavior Requirement:
• A self-driven team player who possesses strong business acumen and interpersonal skills
• Possess good organization, planning, problem analysis and problem-solving skills
Minimum Education Requirement
• University/post-University Degree in Marketing/Business Administration
Quyền lợi được hưởng
- Attractive C&B Package
- Premium Healthcare Benefit
- Rewards
- Premium Healthcare Benefit
- Rewards
Cách thức ứng tuyển
Hồ sơ theo yêu cầu của nhà tuyển dụng khi liên hệ trực tiếp
Giới thiệu về công ty
ABBOTT
02 Ngo Duc Ke, Dist. 1, HCM
Người liên hệ: Talent Acquisition Department
02 Ngo Duc Ke, Dist. 1, HCM
Người liên hệ: Talent Acquisition Department
Abbott believes in the power of health. With better health, people and communities can live better and achieve more. - We create new solutions - in diagnostics, medical devices, nutrition and branded generic pharmaceuticals - that help people around the world, in all stages of life, live their best lives ...Chi tiết
Abbott believes in the power of health. With better health, people and communities can live better and achieve more. - We create new solutions - in diagnostics, medical devices, nutrition and branded generic pharmaceuticals - that help people around the world, in all stages of life, live their best lives through better health. - Founded 125 years ago by Chicago physician Dr. Wallace C. Abbott, Abbott has emerged as one of the largest diversified global health care companies. Our approximately 74,000 colleagues around the globe are devoted to making a lasting impact on human health in the more than 150 countries we serve. - We believe that good health is not just about treating an illness or managing a medical condition. It’s about supporting people’s health as if it was our own, so they can enjoy all life has to offer. We’ve been focused on helping the people of Vietnam live their best, fullest lives for more than 20 years. Ẩn chi tiết
Bạn đang xem tin việc làm Senior Brand Manager trong ngành được tuyển dụng tại bởi ABBOTT. ABBOTT đang cần tuyển 0 người nhân sự với hình thức làm việc: Toàn thời gian cố định. Yêu cầu kinh nghiệm Không yêu cầu. Website tìm việc làm timviec24h.vn cập nhật tin Senior Brand Manager cách đây lúc 17/01/2020 00:00:00. Người tìm việc lưu ý không nên đặt tiền cọc khi xin việc . Chúng tôi luôn cố gắng đưa tin tức tuyển dụng nhanh và chính xác nhất cho bạn.
ABBOTT
Địa chỉ: 02 Ngo Duc Ke, Dist. 1, HCM
Quy mô: 1.000-4.999 nhân viên
Việc làm tương tự
Senior Brand Manager
Mức lương: Thỏa thuận | Hạn nộp hồ sơ: Đã hết hạn nộp hồ sơ