Product Proposition And Strategy Manager

Job Purpose
This role is responsible for strategizing and managing the product proposition, in charge of portfolio management and planning product strategies for multi-channels to deliver first in class and up to date Life Insurance product solutions that put customers at the core of the business, and ensuring PVA has competitive & relevant product positions to offer for different customers segments and distribution channels.

a) Proposition Strategy and Partnership
- Develop proposition strategy from need-base to strengthen product positioning and proposition.
- Align product proposition with company strategic focus
- Develop and implement partner relationship to support the delivery the proposition.
- Proposose and manage initiatves to drive product stretegy and to have effective product development.
b) Marker Intelligence
- Creates and updates comprehensive industry, competitor and customer information including, but not limited to, new product launch, best selling product, market share, growth projections and trends, and market forces.
- Provides market and competitive insights through presentations and reports to the Leadership team .
c) Commercial Excellence
- Develop coprorate and channel product/proposition customer launch and promotion to ensure the delivery of revenue and profit target of total portfolio or strategic products and channels.
d) Performance management (in collaboration with Data Analytics house)
- Develop MI to monitor performance of Prudential product in relation to market
- Set internal KPI threshold to track performance of product
- Provide and present recommendation on product changes & campaign to improve product performance

Qualification: University Degree in a business related discipline.
Experiences: Have at least 5 years’ experience in sales, marketing, product marketing development in insurance or financial service industry, or at least 7 years in customer and channel management role of FMCG players with proven performance. Candidate must demonstrate below competencies and experience:
- Marketing/ Strategy background
- Ability to communicate efficiently
- Data driven, experience in using or applying data analytics tool in planing and decision making is a plus.
Knowledge and skill set:
- Have a good presentation skill.
- Be an excellent communicator, both verbally and in writing.
- Have good knowledge about the industry and PVA competitors.
- Strong writing, negotiation and influencing skills.
- Strong leadership skills
Job’s attributes:
- Have a sales oriented mindset
- Be creative, innovative and responsive with a sense of urgency for business.
- Be a quick-learner and quick adaptable to changes.

Core Competencies:
• Integrity, Collaboration, Delivery Excellent, Innovation, Care

- 13th month salary & Competitive Bonus & 20 days of annual leave
- Financial Support, Health care and Well-being programs for all staff and their family
- Extensive training program

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