Product Owner and Ambassador (Gadgets, Tech, and Electronic Goods)

Join a successful online performance marketing agency as we continue to grow rapidly.

##Who are we?

DFO Global Performance Commerce is a rapidly expanding digital marketing agency focused on eCommerce – providing design, video assets, product development, logistics, affiliate traffic, as well as expertise in SEO and SEM.

We are expert marketers responsible for some of the most successful and innovative media and eCommerce campaigns launched on the internet. We create measurable marketing performance, build tech to support our efforts, and specialize in high-volume global digital sales.

With offices in Vancouver, Toronto, San Diego, New York, Sao Paulo, The Hague, Manila, Hong Kong, and Ho Chi Minh City, we’ve grown 3 x in the last year and are looking to expand even further with driven, creative thinkers that want to succeed!

##Join the DFO Team!

An exciting and challenging job opportunity exists as a Product Owner and Ambassador for Gadgets, Tech, and Electronic Goods.

In this role, you will lead the identification and sourcing of key vertical eCommerce products and help develop optimized creative assets and other collateral to ensure sales funnels and eCommerce stores are marketed effectively.

With high-level brand oversight, you can quickly provide direction while driving projects across workstreams and offices. You understand digital performance marketing and how it drives business outcomes.

To excel in this role, you will have excellent communication and networking skills, and a strong presence on social media. Previous experience as a brand leader or a similar role is strongly desired, as well as knowledge of sales and marketing principles.

##Job Responsibilities:

- Manage fitness, health and wellness eCommerce stores and funnels across paid channels, SEO and CRM
- Develop the product lines and source new, relevant products
- Manage and oversee all components of SEM, affiliate, social platforms, email, push notifications, mobile app and other outbound efforts
- Manage and report on the consumer life cycle and overall brand success
- Work to grow lifetime value and overall consumer experience
- Explore new opportunities amongst product portfolios and platforms
- Report and analyze incoming traffic; provide optimization feedback
- Monitor brand performance via SpyTools, Tableau, Everflow, and other analytic resources
- Monitor customer feedback and escalate issues to appropriate departments
- Research competitor sites for existing brand optimization and new potential products
- Provide feedback and strategy to internal creative and media buying teams
- Track customer preferences, metrics, and media campaigns
- Assist in minor copy and pricing updates, as necessary
- Ensure content is SEO-approved
- Brainstorming ideas and participating in training and workshops
- Maintaining a positive image of the brand, always.

##The ideal candidate has…

- A passion for and understanding of eCommerce and new consumer technology, electronic goods, and gadgets.
- Experience developing, implementing and large-scale digital marketing campaigns, paid programs, budgets, and related social media campaigns.
- Intrinsic knowledge and understanding of health, wellness and fitness products.
- Written and Spoken English.
- Experience scaling eCommerce projects.
- The ability to deliver pitch presentations to affiliates, managers and traffic sources with poise and confidence.
- Experience working with ad server technology, specifically with Google Ad Manager and Google Tag Manager.
- A network of contacts within the ad-tech industry and technology, electronics, and gadgets world.
- Strong critical-thinking and problem-solving skills.
- Strong oral and written communication skills, and the ability to converse with C-level executives in a fast-paced environment.
- Ability to research and stay ahead of digital media industry trends.
- Working knowledge of analytics tools and social media platforms.

##Why work at DFO?

- An exciting and diverse team spread all around the world!
- Early technological adopters.
- Fast-growing agency; over 10 x growth in 2019 alone
- Great benefits/extended health coverage.
- Education subsidy after 1 year of employment.
- Reputation in the advertising space for being professional, innovative, and game-changing.
- Direct relationships with big media platforms such as Facebook.

##It begins here!

If you have a passion for marketing and eCommerce and want to work with the best of the best, we want to hear from you!

- Salary is highly competitive at international levels and based on qualification
- Premium healthcare package to you and your beloved family members
- Job Security - World travel

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