Marketing Senior Executive

FUNCTIONAL BUSINESS OBJECTIVEs (FBOs):
The Marketing & Communications Executive contributes to the building of the organization’s brand presence internally & externally and effectively putting through campaigns and promotions that appeal to Upfit target audience.

KEY RESPONSIBILITIES & CRITICAL DRIVERS:

• Developing and implementing short and long-term marketing strategies in order to create and increase brand awareness:
 Supporting marketing project development under the direction of line manager
 Managing on-going marketing plans, while ensuring every initiative is aimed at increasing brand awareness
 Assisting line manager with the implementation of online marketing strategies through company website and social media accounts
 Giving recommendations, ideas and plans to optimize marketing strategies
• Assisting line manager in target delimitation for the brand.
 Researching, analyzing and summarizing market trends
 Keeping up-to-date on fitness and health industry activities and trends
• Executing events, marketing plans and campaigns in line with agreed budget
• Overseeing the design, production, allocation of marketing materials
• Assisting Sales team in order to achieving company’s target
• Prepared reports:
 Analyzing past and on-going marketing campaigns
 Measuring the impact and outcomes of marketing activities and events
 Compiling competitors’ data by disgusting their service, market share, advertising… and compare the result with the action of Upfit marketing department
• Building strategic partnerships with key partners, suppliers.

 University Degree from top school, preferably in a quantitative field (e.g. Business, Marketing).
 Minimum of 3 years’ experience in marketing, preferably digital marketing.
 Familiarity with sports, fitness and lifestyle trends. Previous experience in the field is a plus.
 Proven experience planning, cross-department projects and hands on implementation.
 Results driven character. Process focused with a tireless focus on output quality.
 Demonstrated success in a directly relevant role.

Welfare
• Insurance as rules
• Team building
• Uniform
• 13th month salary
• Health Care / Exercise at a 5-star gym with a trainer
• Regular training.
• Increase salary according to ability.
• Business fee.
• Vacation mode.

- Lương theo năng lực
- Hưởng các chế độ BHXH, BHYT, BH sức khỏe 24 / 24, chế độ công đoàn (hiếu, hỷ, ,...)
- Team building, nghỉ mát, du lịch hàng năm

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