Marketing Executive (Strong in Digital Marketing)

- Plan and develop digital marketing strategy in-line with company vision and objectives;
- Conceptualize, develop and implement of digital marketing campaigns to raise brand awareness of the company and its services, generate sales leads and engage customers;
- Lead all digital marketing activities, which cover, but not limit to, SEM, SEO, social media, content marketing and direct e-marketing;
- Lead development and maintenance of own media such as Website, Facebook, LinkedIn, etc.
- Manage third party counterparts such as media, creative and digital agencies, KOLs and influencers;
- Create innovative content that can generate new business, educate customers on products/services and engage customers on innovative ways to drive brand awareness;
- Work with design to develop effective design concepts, communications ideas and execution, and brand strategies;
- Direct, plan, and oversee marketing strategies at product and company levels;
- Track campaigns, build reports, present findings, and make recommendations based on KPIs;
- Coordinate with acquisition, creative and content teams to drive channel growth and to ensure campaigns are in alignment with brand positioning and long-term goals;
- Lead detailed analyses of campaign effectiveness, including segmentation, creative targeting, and cohort analysis;
- Develop, deploy, analyze and disseminate comprehensive reporting for paid social, display and other exploratory channels;
- Drive day-to-day channel operations in tandem with assisting in the development of the channel’s long-term strategy;
- With the help of our marketing analytics team, optimize end-to-end customer experience, lead and customer conversion, and cost per lead analysis.

- Strong in digital marketing;
- At least 3 years of experience in general such as planning, event, PR, etc.
- Priority experience in Automobile industrial;
- Good written and verbal English communication skills
- Graduated college, university or higher with the major in Business Administration / Marketing

- Health care for Employees
- Paid leave for Employees

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