Marketing Executive Cum Program Advisor

KEY ACCOUNTABILITIES

Marketing Executive
• Forecast upcoming onsite and offsite events across different units of the department from a thorough annual events plan.
• Manage key partners to ensure smooth implementation of partnerships and strong relationships leading to generation of sales.
• Communicate plans with internal stakeholders on a timely basis
• Plan and implement integrated promotional campaigns for the University specifically for relevant campus student enrolment growth and in accordance with brand guidelines and campaign strategies and direction.
• Plan, coordinate and assist in organising marketing and recruitment events
• Be the central point of contact from the School of Language & English to liaise with external and internal stakeholders regarding event kick-off meetings, briefing meetings and debrief meetings.
• Maintain knowledge of competitors and their product offerings to ensure understanding of points of differentiation and ensure these points are communicated effectively to SEUP customers.
• Maintain accurate records for all events
• Develop a timely and comprehensive report for each event to ensure it reflects KPIs and areas for improvement.
• Develop guidelines and scope of work for event interns as well as provide supervision, coaching and evaluation of intern’s performance.
• Work with the Student Engagement and Marketing Manager to ensure that the SEUP’s yearly marketing plan holds and implements events in suitable volume to achieve sales leads resulting in realising yearly KPI achievement as set out by yearly published targets.

Program Advisor
• Contact point for the delivery of accurate and comprehensive information to customers about the University.
• In charge of the SEUP recruitment and enrolment process from first enquiry to the point of enrolment and ensure a high level of service across all customer touch points.
• Understand the required KPI’s across the recruitment process and work toward achievement of those KPIs, including, but not limited to number of calls, enquiries, applications, placement tests, and enrolments.
• Follow the guidelines on usage of the CRM and its entire functions and execute the communications plan for prospective students. Follow the guidelines of the data entry processes into the CRM to ensure accuracy of all information obtained through recruitment events and related activities. Ensure the information is captured in CRM on a timely basis and accurately report on the effectiveness of those events and activities.
• Provide timely and effective reports to the Student Engagement & Marketing Manager or other SEUP Managers and relevant stakeholders.
• Perform the role of presenter and MC across student recruitment activities and promotional events which showcase English language programs and strengthen the RMIT global brand on a national level.

KEY SELECTION CRITERIA
• A Bachelor Degree in a relevant field with a major of Events Management, Marketing, Sales or Communication or similar.
• At least 3 years’ experience in coordinating, managing events and working in customer service and/or sales roles.
• Well-developed and demonstrable interpersonal skills, including negotiation, liaison, and cross cultural communication specifically in relation to customer relationship and sales functions.
• Good knowledge of venue options, F&B and event-related production.
• Excellent customer service ethics and high expectations of quality.
• Well-developed planning, organizational and problem solving skills with the ability to supervise, coordinate and/or implement multiple tasks and projects simultaneously in a timely and detail oriented fashion
• Attention to detail and accuracy when managing and communicating information and when entering data
• Experience using database systems, organising events in the education industry
• Experience working with a wide range of suppliers, contractors, production houses, and event agencies
• Sound knowledge and skills using Adobe-Illustrator and CRM systems.

BENEFITS
• Unique opportunity to work within a multi-lingual, multi-cultural environment with creative and innovative committed colleagues.
• Attractive salary package with base salary starting from 20,800,000 VND gross per month
• Meal allowance VND 680,000; Clothing allowance VND 416,000 gross per month
• 13th month Tet bonus
• Private premium medical insurance
• 20 days annual leave, 10 days sick leave per annum
• Education fee support for staff's dependents after a qualifying period

ENGLISH PROFICIENCY REQUIREMENT
If English is not your native language then you will be required to demonstrate a minimum English language proficiency standard at a BULATS Upper intermediate level (BULATS score 65), equivalent to IELTS (General) 6.0. RMIT Vietnam will require you to complete a BULATS test to assess your level of English before an offer of employment can be made.

HOW TO APPLY
Click on the ‘Apply Now’ link. Applications close on 16 July 2019.

- 13th month Tet bonus
- Private premium medical insurance
- 20 days annual leave, 10 days sick leave per annum

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