Head of Marketing – Digtal Bank
Mức lương: Thỏa thuận
Đã hết hạn nộp hồ sơ - 74 lượt xem
Ngày cập nhật: 11/11/2019
Thông Tin Tuyển Dụng
Hình thức làm việc: Toàn thời gian
Chức vụ: Trưởng nhóm
Ngành nghề: Tổ chức sự kiện/Quà tặng, IT phần mềm, Ngân hàng/ Tài chính
Mô tả công việc
KEY ACTIVITIES:
• Identifies short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; implementing directives.
• Sets Marketing KPI’s to manage activity within the team; following up on work results.
• Maintains marketing staff by recruiting, selecting, orienting, and training employees.
• Maintains marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.
• Develops and manages marketing operating budgets; achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Obtains market share by developing marketing plans and programs for product; directing promotional support.
• Maintains relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars.
• Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
• Maintains research database by identifying and assembling marketing information.
• Provides marketing information by answering questions and requests.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
• Develops marketing staff by providing information, educational opportunities, and experiential growth opportunities.
• Carries out competitor analysis to ensure the company’s marketing strategy is competing effectively.
• Makes sure that brand guidelines are adhered to in all marketing activities across the company.
END RESULTS:
• Control and Evaluate CPL
• Analyze and Evaluate ROI
• Focuses on CVR (conversion rate)
• Focuses on Life time Value of a Customer
• Identifies short-term and long-range issues that must be addressed; providing information and commentary pertinent to deliberations; recommending options and courses of action; implementing directives.
• Sets Marketing KPI’s to manage activity within the team; following up on work results.
• Maintains marketing staff by recruiting, selecting, orienting, and training employees.
• Maintains marketing staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.
• Develops and manages marketing operating budgets; achieves financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
• Obtains market share by developing marketing plans and programs for product; directing promotional support.
• Maintains relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, and seminars.
• Provides short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
• Maintains research database by identifying and assembling marketing information.
• Provides marketing information by answering questions and requests.
• Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
• Develops marketing staff by providing information, educational opportunities, and experiential growth opportunities.
• Carries out competitor analysis to ensure the company’s marketing strategy is competing effectively.
• Makes sure that brand guidelines are adhered to in all marketing activities across the company.
END RESULTS:
• Control and Evaluate CPL
• Analyze and Evaluate ROI
• Focuses on CVR (conversion rate)
• Focuses on Life time Value of a Customer
Yêu cầu ứng viên
• Bachelors or Masters degree
• 15+ years in Marketing function of which last 3-4 years in similar leadership function with Digital marketing experience
• Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
• Understanding of key business metrics to drive eCommerce / Mobile Payment/Banking business
• Good knowledge and hands on experience in Marketing communication mediums across online and offline channels
• Have been involved in leading large scale programs related to online and offline businesses
• Proven track record of success in senior marketing roles.
• Team handling, Numbers driven, Management representation, Analytical and creative thinking
• 15+ years in Marketing function of which last 3-4 years in similar leadership function with Digital marketing experience
• Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
• Understanding of key business metrics to drive eCommerce / Mobile Payment/Banking business
• Good knowledge and hands on experience in Marketing communication mediums across online and offline channels
• Have been involved in leading large scale programs related to online and offline businesses
• Proven track record of success in senior marketing roles.
• Team handling, Numbers driven, Management representation, Analytical and creative thinking
Quyền lợi được hưởng
- 13th month salary
- 15 - 20 days
- KPI Bonus
- 15 - 20 days
- KPI Bonus
Cách thức ứng tuyển
Hồ sơ theo yêu cầu của nhà tuyển dụng khi liên hệ trực tiếp
Giới thiệu về công ty
FE Credit
REE Tower, 9 Doan Van Bo, District 4, Ho Chi Minh City
Người liên hệ: Ms. Hằng
REE Tower, 9 Doan Van Bo, District 4, Ho Chi Minh City
Người liên hệ: Ms. Hằng
We were founded as Consumer Finance Division of Vietnam Prosperity Joint-Stock Commercial Bank (VPBank). In 2015, we successfully transferred to an independent company with the Brand FE CREDIT. Since then, we continuously have been enlarging and taking the leadership of consumer finance market in Vietnam. Our success is built on ...Chi tiết
We were founded as Consumer Finance Division of Vietnam Prosperity Joint-Stock Commercial Bank (VPBank). In 2015, we successfully transferred to an independent company with the Brand FE CREDIT. Since then, we continuously have been enlarging and taking the leadership of consumer finance market in Vietnam. Our success is built on serving the best sake of our customers; we are keen on designing new products with add-on values to customers with our philosophy of Fast and Easy. We have long nourished the determination to professionalise our operations. We embrace a strong organisational culture with a shared aspiration and values which allows us to act as a united and focused company. FOCUS – UNITY – SIMPLICITY – OWNERSHIP See yourselves in a new light In essence of joining our company, you will be given the scope to seize every opportunity and helped to acquire specific competencies you’ll need to succeed either you wish to go wide or go deep. Our company prides ourselves on our underpinned principle of nurturing people in not only HR policies but also in our culture. We value innovations and we need people to work on initiatives and carry on our business vision of operating excellence and market leadership. Alongside with these, we believe our staff members deserve a good working condition, so that in addition to social health insurance you will be accessible to health and accident insurance and will be eligible to join in team building every year. We also value your efforts; for this reason, we give you both financial and non-financial rewards such as: KPI bonus, Best Initiatives, Best performer or Best manager of the year, etc. COMPANY'S BENEFITS Financial support: - Probation with full salary - Lunch allowance - Wedding support - Family funeral support - 13th month salary + KPIs bonus - Performance rewards and awards Insurance: - Accident insurance - Health insurance Events and activities: - Christmas - Year End party - Team Building - Family Day - Sport Day Ẩn chi tiết
Bạn đang xem tin việc làm Head of Marketing – Digtal Bank trong ngành được tuyển dụng tại bởi FE Credit. FE Credit đang cần tuyển 0 người nhân sự với hình thức làm việc: Toàn thời gian cố định. Yêu cầu kinh nghiệm Không yêu cầu. Website tìm việc làm timviec24h.vn cập nhật tin Head of Marketing – Digtal Bank cách đây lúc 02/04/2020 00:00:00. Người tìm việc lưu ý không nên đặt tiền cọc khi xin việc . Chúng tôi luôn cố gắng đưa tin tức tuyển dụng nhanh và chính xác nhất cho bạn.
FE Credit
Địa chỉ: REE Tower, 9 Doan Van Bo, District 4, Ho Chi Minh City
Quy mô: Hơn 10000 nhân viên
Việc làm tương tự
Head of Marketing – Digtal Bank
Mức lương: Thỏa thuận | Hạn nộp hồ sơ: Đã hết hạn nộp hồ sơ