Digital Marketing Supervisor, Lead Generation
Mức lương: Thỏa thuận
Đã hết hạn nộp hồ sơ - 148 lượt xem
Ngày cập nhật: 03/10/2018
Thông Tin Tuyển Dụng
Hình thức làm việc: Toàn thời gian
Chức vụ: Nhân viên
Ngành nghề: Tổ chức sự kiện/Quà tặng, Marketing/Quảng cáo
Mô tả công việc
Part I: General Information
Job Title : Digital Marketing Supervisor, Lead Generation
Department : Customer Experience, Brand and Communications
Location : Ho Chi Minh City
Report to : Head of Digital Marketing
No. of subordinates : TBD
Part II: Job Summary
The Supervisor take ownership in digital lead generation effectively and efficiently by optimize channels and techniques to meet digital sales KPIs via traffic, conversion rate, digital sales volume and CPA
Part III: Key Accountabilities
His/her key accountabilities include:
• Effectively set up and execute digital media campaigns on multiple platforms, including, but not limited to: Google AdWords, Zalo, Facebook, Coc Coc, Display Network, etc.
• Set up and schedule email marketing campaigns using Mailchimp and Mandrill
• Analyze data to optimize the performance of digital marketing campaigns
• Closely work with partners for digital leads contribution from end-to-end and with Sales teams for continuous improved conversion to ensure growth and KPI met
• Control budget, scope, and timeline for paid marketing campaigns and initiatives. Ensure that all campaigns are optimized to bring highly targeted traffic while also ensuring a very strong ROI
• Track and report of campaign progress and conversion for improvement
• Track and enhance search console for SEO and SEM optimization
• Support email marketing execution for effective customer communication and up-sales / cross-sales opportunities
• Effectively work with relevant departments such as IT, Finance, Legal & Compliance to make things done within scope of work
• Build and maintain relationships with key vendors, platforms and technology partners
• Actively seek opportunities to expand possibility of lead generation and brand awareness
Job Title : Digital Marketing Supervisor, Lead Generation
Department : Customer Experience, Brand and Communications
Location : Ho Chi Minh City
Report to : Head of Digital Marketing
No. of subordinates : TBD
Part II: Job Summary
The Supervisor take ownership in digital lead generation effectively and efficiently by optimize channels and techniques to meet digital sales KPIs via traffic, conversion rate, digital sales volume and CPA
Part III: Key Accountabilities
His/her key accountabilities include:
• Effectively set up and execute digital media campaigns on multiple platforms, including, but not limited to: Google AdWords, Zalo, Facebook, Coc Coc, Display Network, etc.
• Set up and schedule email marketing campaigns using Mailchimp and Mandrill
• Analyze data to optimize the performance of digital marketing campaigns
• Closely work with partners for digital leads contribution from end-to-end and with Sales teams for continuous improved conversion to ensure growth and KPI met
• Control budget, scope, and timeline for paid marketing campaigns and initiatives. Ensure that all campaigns are optimized to bring highly targeted traffic while also ensuring a very strong ROI
• Track and report of campaign progress and conversion for improvement
• Track and enhance search console for SEO and SEM optimization
• Support email marketing execution for effective customer communication and up-sales / cross-sales opportunities
• Effectively work with relevant departments such as IT, Finance, Legal & Compliance to make things done within scope of work
• Build and maintain relationships with key vendors, platforms and technology partners
• Actively seek opportunities to expand possibility of lead generation and brand awareness
Yêu cầu ứng viên
Part VI: Job Specification / Possible Profile
(Please specify minimum qualifications of the person who can work for the position effectively)
1. Education background
- University Graduated
2. Minimum Experience
- At least 02 years proven working experience in Digital Marketing - Lead generation, preferable in financial service sector
- Have experience in digital performance marketing agency is an advantage
- Demonstrate experience of managing SEO/SEM, marketing database, marketing email, social media, DSP, etc.
- Google AdWords Certified / Facebook Blueprint Certified is a plus
- Minimum 01 year experience in leadership role
3. Knowledge, Competencies, Skills
- Solid knowledge in setting up and optimizing Google Adwords campaigns, website analytics tools (Crazyegg, Hotjar, etc.)
- Knowledge in optimizing landing pages and user funnels
- Experience with A/B testing and multivariate experiments
- Knowledge of HTML, CSS is a plus
- Up-to-date with the latest trend and best practices in online marketing and measurement
- Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.
- Can develop plans and take through to action – engaging relevant stakeholders and managing expectations around timing, process etc.
- Strong analytical skills, data-driven thinking and intellectual rigour applied to decision making, and the ability to think strategically about complex issues, and to solve problems to unlock opportunities partner organisations
- The ability to work well under pressure, to project manage competing priorities and the ability to get things done quickly at high quality
- Fluent oral and written communication skills in both English and Vietnamese
Part V: Others
− To get deep understanding and fully comply with (1) Corporate Integrity Policies (including: policies of Conflict of Interest, Anti-Fraud, Anti-Bribery & Corruption (Gift &Entertainment register), (2) Anti-Money Laundering Policy & Countering Terrorism Financing; (3) and regulation on your roles and responsibilities in operational manual.
− To be responsible for reporting suspected incidents of fraud.
− This job description is reviewed on annually basis and subject to change upon business requirement.
(Please specify minimum qualifications of the person who can work for the position effectively)
1. Education background
- University Graduated
2. Minimum Experience
- At least 02 years proven working experience in Digital Marketing - Lead generation, preferable in financial service sector
- Have experience in digital performance marketing agency is an advantage
- Demonstrate experience of managing SEO/SEM, marketing database, marketing email, social media, DSP, etc.
- Google AdWords Certified / Facebook Blueprint Certified is a plus
- Minimum 01 year experience in leadership role
3. Knowledge, Competencies, Skills
- Solid knowledge in setting up and optimizing Google Adwords campaigns, website analytics tools (Crazyegg, Hotjar, etc.)
- Knowledge in optimizing landing pages and user funnels
- Experience with A/B testing and multivariate experiments
- Knowledge of HTML, CSS is a plus
- Up-to-date with the latest trend and best practices in online marketing and measurement
- Communication and influencing skills will be exceptional and always deliver a positive outcome, even where conversations are challenging.
- Can develop plans and take through to action – engaging relevant stakeholders and managing expectations around timing, process etc.
- Strong analytical skills, data-driven thinking and intellectual rigour applied to decision making, and the ability to think strategically about complex issues, and to solve problems to unlock opportunities partner organisations
- The ability to work well under pressure, to project manage competing priorities and the ability to get things done quickly at high quality
- Fluent oral and written communication skills in both English and Vietnamese
Part V: Others
− To get deep understanding and fully comply with (1) Corporate Integrity Policies (including: policies of Conflict of Interest, Anti-Fraud, Anti-Bribery & Corruption (Gift &Entertainment register), (2) Anti-Money Laundering Policy & Countering Terrorism Financing; (3) and regulation on your roles and responsibilities in operational manual.
− To be responsible for reporting suspected incidents of fraud.
− This job description is reviewed on annually basis and subject to change upon business requirement.
Quyền lợi được hưởng
- Attractive salary and bonus
- Social insurance, health insurance, unemployment insurance according to Labor Laws
- Regular team building and social events
- Social insurance, health insurance, unemployment insurance according to Labor Laws
- Regular team building and social events
Cách thức ứng tuyển
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Giới thiệu về công ty

PRUDENTIAL VIETNAM FINANCE COMPANY
Ho Chi Minh
Người liên hệ: HR Department
Ho Chi Minh
Người liên hệ: HR Department
Prudential Finance, a member of Prudential Plc. (Britain) was the first fully foreign owned consumer finance company, officially operating in Vietnam in October 2007. Prudential Finance provides the suitable financial solutions to meet customers’ financial needs, fulfilling their dreams and enhancing their life. In years of operations and development, Prudential ...Chi tiết
Prudential Finance, a member of Prudential Plc. (Britain) was the first fully foreign owned consumer finance company, officially operating in Vietnam in October 2007. Prudential Finance provides the suitable financial solutions to meet customers’ financial needs, fulfilling their dreams and enhancing their life. In years of operations and development, Prudential Finance has gradually been improving the quality of products and services as well as expanding the business to approach and satisfy customers effectively. Currently, Prudential Finance has built up an extensive distribution network, including Head office, 1 Branch, 4 Transaction offices and the single largest Call center with advanced technology and several Service Introduction Points. Providing the best products and services, Prudential Finance is honored to achieve the precious recognition from nearly 170,000 customers and tie up with more than 100 prestigious partners to provide convenient and flexible financial solutions to their employees (as of 31 March, 2013). With the implementation of effective business strategies, strong support from the Prudential Group and the dedication as well as the commitment of all staffs and sales representatives, Prudential Finance will remain the leading position in consumer finance industry in Vietnam market and keep providing the best consumer finance products and services to millions of Vietnamese customers. We are currently looking for an experienced Field Verifying Supervisor, South of Vietnam based in HCMC: Ẩn chi tiết
Bạn đang xem tin việc làm Digital Marketing Supervisor, Lead Generation trong ngành được tuyển dụng tại bởi PRUDENTIAL VIETNAM FINANCE COMPANY. PRUDENTIAL VIETNAM FINANCE COMPANY đang cần tuyển 0 người nhân sự với hình thức làm việc: Toàn thời gian cố định. Yêu cầu kinh nghiệm Không yêu cầu. Website tìm việc làm timviec24h.vn cập nhật tin Digital Marketing Supervisor, Lead Generation cách đây lúc 18/04/2019 00:00:00. Người tìm việc lưu ý không nên đặt tiền cọc khi xin việc . Chúng tôi luôn cố gắng đưa tin tức tuyển dụng nhanh và chính xác nhất cho bạn.
PRUDENTIAL VIETNAM FINANCE COMPANY
Địa chỉ: Ho Chi Minh
Quy mô: 1.000-4.999 nhân viên