Digital Marketing Specialist (Australian Based Company; Attractive Benefits)

• 25% - Managing paid marketing spend through Albert AI (SEM, display, social)
• 25% - SEO implementation
• 20% - Managing affiliate network through Partnerise
• 20% - Reporting and analysis
• 10% - eCommerce channel planning

• Collaborate to design omni channel growth& digital marketing strategy with layers that support brand, awareness and sales KPIs
• Management of driving awareness, growth and sales in paid digital channels – Albert & external media networks
• Ownership of digital marketing budget line and reporting on the success and key learning from campaigns
• Collaborate to design the e-commerce digital strategies to meet e-commerce traffic, conversion and sales goals
• Chase optimization for all paid digital marketing campaigns in line with a positive return on investment and industry benchmarks
• Manage e-commerce traffic goals optimizing and shifting where required
• Manage e-commerce focused digital relationships and programs: affiliate, retargeting, SEM agency etc
• Collaborate to build strategy local area marketing campaign to support stores and optimize their ongoing performance
• Build and manage digital focused partnerships and agencies (partnerise, Click Frenzy, etc.)
• Work with internal teams to develop and bring to life native advertising campaigns
• Brief content requirements and feedback optimization requirements
• Identify new and emerging digital marketing trends within the retail environment
• Work with the e-commerce develop areas of opportunities
• Manage digital marketing product feeds
• Compile weekly and monthly reports as requested by management

• Bachelor’s Degree in Marketing or related field
• 2+ years previous working experience in progressive digital marketing positions
• In depth knowledge of traditional and digital marketing tactics
• Excellent organizational and time management skills
• Google Analytics
• Google Ads

- 13th and 14th Month salary
- Private insurance package, also covers family
- 30 paid leave days per year; Annual overseas trip

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