Digital Marketing Manager

You will be joining the Marketing team, where the focus is on new customer acquisition and retention through
integrated campaigns that are exciting, locally relevant, seasonal and appealing. Our Acquisition Campaigns focus
on a mix of promotional, seasonal and tactical strategies to drive sign up through our owned and paid digital
channels. Our Always on Campaigns focus on delivering educational content to customers using owned channels
and the TImo App.

The team comprises of an in-house team of Digital Specialists, Designers and Content specialists. Your role will be
to execute all aspects of digital marketing through a range of different digital media.

Role and Responsibilities:
● Design/ plan and execute digital marketing strategies with a view to achieving KPIS as set out by the
business and Marketing Director.
● Execute digital media campaigns including but not limited to Lead Generation, SEO/SEM, Programmatic
ads, social media marketing, email marketing, content marketing etc
● Manage, optimise and the performance of all Digital Channels.
● Manage and work with all kinds of marketing agencies: content marketing, performance, SEO, production
house, etc
● Collaborate with internal teams (Design, Content specialist, Product, Operations, IT, ...) to address
business needed and develop digital marketing materials (videos, banner online, landing pages, email,
blog post, etc.) for different stages of consumer journey
● Track and measure the website and blog using various analytics tools available to improve the overall
performance objectives on all devices (web, mobile, tablet)
● Collate and report back monthly on performance statistics for all digital campaigns across all channels
and assess against KPIs
● Budget planning by month / quarter for campaigns involving paid media and promotional incentives
● Administration and paperwork tasks for the team, including contracts, liquidations and payment
requests

Requirements:
● Proven work experience and track records in the field
● Experience with SEM/GDN/Social media Ads optimization
● Experience with copy-writing tasks
● Familiarity with content creation tools
● Excellent analytical and project management skills.
● Ability to multitask and perform under tight deadlines.
● Strong verbal and written communication skills with proficiency in English
● Team-work spirit, problem-solving attitude, persistence

Qualifications:
● At least 3 years’ experience in digital marketing
● Familiar with SEM/GDN/Social media Ads optimization & analytical tools
● Familiar with different digital marketing tools/ platforms: Mailchimp, Instapage, Google Analytics, FB Analytics, CMS, CRM, automation marketing tools, content creation and management tools, data analysis tools, etc

Salary & Other Benefits:
● Negotiable and competitive salary package
● Annual leave
● Company Healthcare
● Government healthcare
● Training opportunities
● Monthly mobile phone expense
● Parking expense
● Company Trips and Gatherings

Employment Type
Full-time

- Very Competitive Salary Office is a Coffee shop 13 Month Salary
- Health Insurance
- 15 paid annual leave

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