Digital Marketing Executive Work At Ho Chi Minh City

• Be the brand custodian to ensure Group-wide brand consistency in the digital space
• Collaborate with local team and regional team on all digital marketing initiatives
• Manage country’s digital assets (websites and social media accounts)
• Oversee the strategy and execution of all digital initiatives, including both organic and paid channels (SEO/SEM, email, social media and display advertising campaigns)
• Develop engaging online content including website, social media, email & mobile marketing and analyse content success
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels

• Bachelor’s degree in Advertising or Marketing or a related field
• Proven working experience in digital marketing
• Experience of creating successful digital marketing campaigns across channels
• Holistic view of the current digital trends and is able to draw insights
• Demonstrable experience leading and managing SEO/SEM, email, social media and/or display advertising campaigns

- Attractive salaries, bonus & other benefits
- Health Insurance benefits, term life insurance

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