Customer Relation Management Expert - Fashion Division

This role is critical in driving and cultivating a Client-centric culture by advocating the important of Client Engagement and Experience at Chanel through effective & relevant client strategy for Fashion & WFJ division.

Key responsibilities includes:

Customer analysis
• To use data as the tool to define CRM strategies
• To drive customer understanding via database and segmentation analysis
• To provide quality analysis with findings, actions, recommendations in line with overall CRM strategies and objectives
• To ensure database maintenance & to review any issues with concrete solutions
• To support Business with Retail & Client data that link with Products in order to explore and drive for up-sales potential.

Relationship marketing and KPIs
• To develop CRM planning & incorporate use of different actions and tools in retaining and engaging VIPs and other customers
• Campaign results monitoring on customer’s profile and purchase behavior, and effectiveness of CRM actions based on with result’s reports, analysis to suggest concrete and constructive for improvement
• To drive for client relationship building, action through retail team in order to increase loyalty and enhance client experience with personal touch
• To guide, define structure and manage the way Retail team building relationship with clients toward the objective to reach per each client’s segment
• Have good sense about client’s experience in order to continuously drive to the goal of exceeding client’s expectation

CRM innovation
• To lead major CRM tools development for Fashion & WFJ division
• To drive and engage CRM actions in delivering desirable results through local initiatives
• To manage Sales forces system and utilize its best to support for CRM’s objective

CRM Inventory management
• Manage all Gifts / Material support for CRM that align with overall budget and action
planning

To be successful in this role, you should possess:
▪ Digital savvy
▪ Possess a strong caliber in analysis, communication and organization skills.
▪ Detail-minded, with constant innovation and work dynamic.
▪ Self-motivated and independence but also good team player.
▪ Good leadership skills who drive team to success
▪ Proficient in spoken / written English
▪ Proficient in computer & presentation skills
▪ Enjoy working in Retail environment

Ideally, you should have/be:
▪ University graduate, preferably major in marketing / finance or other related areas
▪ 1-3 years of relevant digital, CRM experience, preferably within Fashion / Retail / FMCG
business

- 13th month salary
- Premium health insurance for employee and dependents
- 15 days of paid leave

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