Assistant Media Manager

1. Media Planning
•Take lead media planning – optimization - measurement process for HNK key brands
•Align Media briefs and objectives with brand team to ensure they are in accordance with brand plans approvals
•Interface with Media Agency and brand team to ensure proper follow up in media flowcharts, quality of planning and buying
•Review drafted proposal/media plans conducted by agencies
•Follow up for adjusted the media concept plans when there is any changes (down rating / decrease KPI, client’s change marketing / media plan…)
•Evaluate booking plan across channels: TV – Digital – Mobile – OOH - Print
•Measurement of media placement based on KPIs to ensure its effectiveness & efficiency
•Deploy aligned OOH strategy & follow-up OOH planning & buying process

2. Budget management
•Manage budget by campaign & by channel to be on track with finalized Campaign Media Plan & annual media budgets.
•Budget monitoring and updates to Business Controller and Brand Leads for budget controlling of the section

3. Optimization – Measurement – Innovation seeking:
•Build up report analysis structure to keep track on media KPI
•Building up and maintain the strategic partnership with Media partners/suppliers.
Evaluating partnership sponsoring packages
•Update trends in the market: new branding marketing activities, new commercials, new regulations on branding marketing, etc. & recommend suitable innovation for our brands.
•Response for ad-hoc requests from brand teams.

. 3-4 year experience in Media/Communication,
•Strong expertise in integrated media planning & buying
•Having experience in OOH is preferred
•Use to work in media agency
•Good – presentation skills & influence skills
•Good – management skills
•Logic thinking & Problem solving skill
•Willing to work under pressure
•Detail oriented

- 13th month + 3-5 months for variable bonus
- AON Insurance for staff (100%) and their dependents (80%)
- 18 days per year

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