Assistant Group Brand Manager

The main tasks and responsibilities include but not limited to :
• Develop Brand Plans, implement the agreed marketing strategies and day-to-day implement marketing campaigns that deliver setting business objectives and marketing objectives for assigned brands.
• Collaborate with designers to brief, develop marketing collaterals, store merchandising display, branding display… that are effective and appropriate for the target audience.
• Assist in the management of brand identity system, brand guidelines to ensure all communication materials consistent across channels and set high brand standards.
• Coordinate with relating departments to develop, implement, deploy detailed marketing activities and corporate-related activities under Group Brand Manager Supervision.
• Manage brand image and brand content on multiple communication platforms: corporate website, social media : Facebook, YouTube, Instagram, TripAdvisor…
• Collaborate with R& D- Operations…to implement new product development projects from concept to launch.
• Coordinate with external (diversified suppliers and agencies) to ensure work results are delivered in good quality and in a timely manner and within budget.
• Collect, compile, verify, and analyze data on brand performance, market trends, consumer behaviors, and competitor activities to generate new marketing ideas and identify market opportunities for brand. Timely report to GBM if any issues arising and proposed solutions accordingly.
• Develop digital/social communication and/ or content strategy. Handling brand conversations/ customer’s questions about brands.
• Monitoring and control the Sales figures of brands and updating brand performance status on weekly meeting.
• Plan & control brand’s budget.
• Actively seek partnership opportunities to drive sales and brand awareness.
• Anticipate and plan for any challenging and different scenarios of the marketing activities then work closely with IT (POS), Store managers and Accounting to ensure all the procedures are in place before kick-off.

1. Qualifications & Experience
• Degree holder of Marketing, Communications, Business Administration or related disciplines,
• Minimum 2 years’ experience in marketing or communications, or related functions in F&B industry

2. Skills and Competencies
• Can do attitude. Creative thinking. Integrity.
• Planning, organizing and project management skills
• Knowledge of digital marketing tools and techniques
• Self-motivated, detail-minded and creative with an ability to work under a tight schedule
• Proactive team player in planning and organization

- 24/24
- Cơ hội du lịch hàng năm trong nước và nước ngoài
- Công ty hỗ trợ chi phí đi lại phục vụ công việc

Hồ sơ theo yêu cầu của nhà tuyển dụng khi liên hệ trực tiếp