Adult Social Media Engagement Manager

• Marketing go to person for website direction, digital & social media and CRM
• Support and approve LA affiliates initiatives coordinating local adaptations, ensuring legal compliance in line with regional or local brand campaigns
• Responsible for the promotion of AN through the web, optimize the websites on high SEO standards
• Drive ANI presence digitally in front of our consumers, SEM and paid web placement for multiple brands
• Monitor/track website and/or digital marketing performance. Track measures of success. Identify KPIs to be used to monitor success and benchmark vs competition
• Establish CRM strategy, build solid database, find key suppliers and track operations monthly.
• Source organic names and find reliable suppliers to complement the database
• Operate under strict countries personal information access laws
• Build regional social media strategy, provide content and approve all local content
• Review social media projects and align with internal PR Country/Area/Chicago. Plan/Supply content strategy 1-month ahead of time and Circulate as per the existing SOP on the Review and Approval of Promotional Material (i.e. Interact with METAP, MA, RA and PA departments).
• Manage reported AE and negative feedback accordingly
• Responsible for securing that local countries manage/stimulate social community exchanges (pre-approved content)
• Monitor that local countries respond and answer to questions / concerns according, 24 business hours after posting, but ideally within 2 hours. Pre-approved answers will be reviewed, but the Digital and Community Manager will have the freedom to adjust the content of answers as required, while staying consistent with the locally approved product claims.
• Create and update weekly and monthly Social media reports, Analyze campaigns and provide recommendations
• Manage risk & prepare risk mitigation (Social Media environment). Escalate potential high exposure events
• Build a digital community of practice, monitoring and sharing relevant digital regional and global social environment for news and insights
• Track measures of success. Identify KPIs to be used to monitor success and benchmark vs competition

• Graduate studies (ex. Master’s Degree, MD)
• FMCG / reputed MNC organizations
• From 3 to 5 years Sales and Marketing experience
• Good command of English.
• Job requires daily use of advanced computer software like, MS Office (Word, Excel and PowerPoint) as well as Windows Outlook and Internet.
• Deep understanding and passionate for the Web, Customer Relationship Management, Digital & Social media environment, blogging and community participation. And realize the power of these as part of the marketing mix.
• Demonstrated ability to map out a marketing strategy and then drive that strategy proven by testing and metrics
• Take pride in customer service excellence
• Excels at research, possesses excellent writing skills and the ability to build editorial content and technical writing.
• Experience sourcing and managing content development
• Ability to jump from the creative side of marketing to analytical side
• Possesses functional knowledge or some experience with HTML/CSS
• Knowledge of search engine optimization-think including basic keyword research.
• Has excellent verbal and written communication skills and an ability to work individually on a project or in a team environment
• Is eager to meet and exceed objectives and take on more responsibility
• Outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
• Ability to communicate results to management and in a fast paced environment
• Experience in product management
• Possess strong business acumen and interpersonal skills,
• Excellent presentation skills.
• Independent thinking and problem solving;

- Attractive C&B package
- Premium healthcare
- Personal laptop

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