Huỳnh Võ Mai Trinh

- To be a manager within 2 years 

Trinh’s hard-working, creative, and passionate about online media management. She loves music, swims in her spare time and is planning to travel to 10 different countries before the age of 30. 

With a UK degree in Filmmaking with experience in professional broadcast production, which includes social media management and livestreaming monitoring, she’s confident with social media-related tasks and will not be afraid to get her hands dirty for creative solutions for any problem that might happen. 

Social Media Executive, California Fitness & Yoga Centers, Ho Chi Minh City 

Aug 2018 – Present

-    Monitor Eri (beauty clinic) and Centuryon (premium fitness centers) accounts.

-    Develops respective content for regularly scheduled posts on Facebook, Instagram, Youtube, Blog … which educate audiences with brand’s messages, visions, styles.

-    Co-ordinate with brand team and digital marketing team to help drive traffic and engagement to the website.

-    Analyses social media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.

-    Works with other departments, which include brand team, digital marketing, design, video production and sometimes media department, to develop social media timelines coinciding with objectives, new product releases, ad campaigns. 

-    Monitors and develops reports regularly on competitor activity within social media spaces.

-    Assist with general administration and team-related tasks.

Social Content Writer, T&A Ogilvy, Ho Chi Minh City 
May 2018 - Present

-    Craft appropriate overall content strategies and production for multiple communication channels to achieve clients’ business objectives.

-    Work with account team, competently express creative purpose of content to both account team and client. 

-    Work with creative team to shape content according to client’s objective and social strategy.

-     Participate in brainstorming session for produce marketing & communication solutions for client’s brief.

-     Support with always-on content. 

Social Media Executive, Social Outreach Team, Leo Burnett Vietnam, Ho Chi Minh City
Sep 2017 – May 2018

-    Write client briefs and work within internal teams to present the proposals to the clients and manage the timeline to finish the project followed by the deadlines. 

-    Call, Organize and develop proposal and present to the clients daily. 

-    Review community’s conversation (comments, inbox, reply and posts to wall-fanpage) in a quick and timely manner.

-     Participate in relevant conversations related to brand’s guideline and brand’s rules for groups and communities. 

-      Weekly market checks and file weekly market visit reports, find out market trends and give recommendations on necessary improvement of Brand & Communication. 

Media Executive,Amaris International Consulting Group 
Aug 2016 – Sep 2017 

Independent Consulting Group, headquartered in Switzerland, with EY Awards for Best Entrepreneur of the year 2018.

-    Write client briefs and work within internal teams to present the proposals to the clients and manage the timeline to finish the project followed by the deadlines. 

-    Call, Organize and develop proposal and present to the clients daily. 

-    Review community’s conversation (comments, inbox, reply and posts to facebook fan page) in a quick and timely manner.

-     Do media clipping & optimization, keep up-to-date with new social trends and technology. 

-    Do media buying, create respective content and run campaigns for Amaris Foundation (an NGOs organization).

-     Make use of the following Adobe Suite: Illustrator, Photoshop, Premiere, After Effects, InDesign. 

-     Responsible for daily, weekly and monthly reports, includes data and metrics analysis on the number of projects done and timeline.

-     Pro-actively search for social trends and other media-related content to improve quality of the materials created. 

Intern Journalist, BBC News APAC, London, UK                                                     
June – Aug 2016 

-      Search for news or interview original sources in Vietnam and Southeast Asia to get stories for BBC Vietnamese on a daily basis. 

-     Create respective content and run video content for South Asia hub.

-      Liaise closely with other team members and with contributors, reporters and stringers. To advise other parts of the BBC on target area affairs. 

-      Build and maintain links with other areas of the BBC, including BBC WS Online and BBC News, to enable the efficient production of content. 

-      To offer ideas for items, series and to actively contribute to the editorial planning process in other Asian services. 

Part-time journalist, 2! Magazine, Ho Chi Minh City, Vietnam                                                      
Mar 2012 – Aug 2014 

-      Brainstorm topics for Entertainment Column with other journalists. Set up events. Write news and long articles for publishing purposes. 

Freelance journalist, VnExpress, Zing.Vn                                                      
2011 – Aug 2014 

Kingston University, Surrey, London                                                          

Master of Arts, Filmmaking and Creative Economy, 2014 – 2016  
Foreign Trade University, Ho Chi Minh City, Vietnam
Bachelor of Science, International Business Administration, 2010 - 2014

-       Deputy Secretary of Course K49CLC1: Organize Class members’ profiles and monthly events. 

-       Coordinate with other team members to organize the annual biggest student welcome concert ‘Burn It Up’, featuring celebrities as pop singer Ha Anh Tuan and other Foreign Trade University alumnus.